Krannert faculty members Dan E. Schendel, Wilbur G. Lewellen, Charles Lawrence, Joseph C. Ullman, and Dean John S. Day established the
Business Opportunity Program (BOP) in April 1968 to increase diversity and give underrepresented students access to A world-class Management education. The program was one of the first and most successful of its kind at A major business school, and the first at Purdue. In BOP’s second year, Dean Day hired Dr. Cornell A. Bell to run the program. Under Dr. Bell’s leadership, BOP has grown into a nationally recognized program that recruits, enrolls, educates, and provides support for both undergraduate and graduate students pursuing Management careers. Since taking wing in 1968 with 11 undergraduate student participants, BOP has provided opportunities for more than 900 undergraduate and graduate students. The Dr. Cornell A. Bell Business Opportunity Program (BOP) at the Krannert School of Management, Purdue University has continued to produce CEO’s, entrepreneurs, doctors, lawyers, and highly successful alumni across the world for over 40 years. It’s mission is to launch the next wave of business and
community leaders through the 3 R’s:
- Recruiting leaders, competitors, and the best students motivated to succeed in business.
- Re-tooling students with business skills, abilities, and the foundations of business and management.
- Releasing students into community and corporate leadership worldwide.
They accomplish this mission through persistence, bold initiatives, and the support of sponsoring corporations and generous alumni.